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Behavioral finance : psychology, decision-making, and markets /

Ackert, Lucy F.

Behavioral finance : psychology, decision-making, and markets / Lucy F. Ackert, Richard Deaves. - Mason, OH : South-Western Cengage Learning, c2010. - xxxii, 392 p. : ill. ; 25 cm.

Includes bibliographical references (p. 367-381) and index.

ISBN: 9780324661170

LCCN: 2009932742

Subjects--Topical Terms:
Investments--Psychological aspects.
Investments--Decision making.

LC Class. No.: HG4515.15 / .A29 2010

Dewey Class. No.: 332.601/9

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Behavioral finance : psychology, decision-making, and markets /

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