Online reputation management in destination and hospitality : (Record no. 646)
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fixed length control field | 05390nam a2200481Ii 4500 |
001 - CONTROL NUMBER | |
control field | 9781803823775 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | UtOrBLW |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241107164454.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr un||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230221t20232023enk ob 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781803823775 |
Qualifying information | (e-book) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UtOrBLW |
Language of cataloging | eng |
Description conventions | rda |
Transcribing agency | UtOrBLW |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | G155.A1 |
Item number | O55 2023 |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | BUS081000 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | KNSG |
Source | bicssc |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Universal Decimal Classification number | 338.48 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 338.4791 |
Edition number | 23 |
245 00 - TITLE STATEMENT | |
Title | Online reputation management in destination and hospitality : |
Remainder of title | what we know, what we need to know / |
Statement of responsibility, etc. | edited by Riccardo Rialti (University of Florence, Italy), Zuzana Kvítková (Prague University of Economics and Business, Czech Republic), and Tomás Makovník (Matej Bel University, Slovakia). |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Bingley, U.K. : |
Name of producer, publisher, distributor, manufacturer | Emerald Publishing Limited, |
Date of production, publication, distribution, manufacture, or copyright notice | 2023. |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Date of production, publication, distribution, manufacture, or copyright notice | ©2023 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource (320 pages) |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | computer |
Media type code | c |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | online resource |
Carrier type code | cr |
Source | rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Part I. Introduction -- Chapter 1. Online reputation management in tourism: Emerging themes, theories, problems and solutions / Riccardo Rialti, Zuzana Kvítková, and Tomas Makovnik -- Part II. Determinants of online reputation in tourism -- Chapter 2. The electronic word-of-mouth (ewom) focusing studies on tourism research / Kristína Medeková, Kristína Pompurová, and Ivana Šimocková -- Chapter 3. How have travelers' needs evolved because of the COVID-19 pandemic? Corporate reputation building in tourism industry on digital platforms / Mirko Olivieri, Elanor Colleoni and Giuseppe Bonaccorso -- Chapter 4. Big data and online reputation management in tourism: Leveraging the role of entrepreneurship / Diletta Vianello, Anna Marrucci, Cristiano Ciappei, and Claudio Becagli -- Chapter 5. Specifics of online reputation management of hotel services intermediaries and their role in reputation creation / Zuzana Kvítková and Zdenka Petru -- Chapter 6. Global impacts of online reputation management of pre- and post-coronavirus pandemic: Comparative analysis in context of industry 4.0 / Faheem Uddin Syed, Raffaele Donvito, and Gaetano Aiello -- Chapter 7. Factors affecting the tourists approach to health and safety information in reviews during the COVID-19 pandemic / Martin Vasko, Natalie Volfova, and Alzbeta Zikova -- Part III. Online reputation management strategies -- Chapter 8. How to boost reputation in growing museums? Evidence from an Italian case / Silvia Fissi, Elena Gori, and Alberto Romolini -- Chapter 9. Relevance of social media management in online reputation building in tourism and hospitality: Case of Finland / Natalia Kushcheva and Tiia-Mari Eilola -- Chapter 10. Reviews on the internet marketing communication of the spa tourism enterprises in Slovakia / Radka Marceková, Lubica Šebová, and Andrej Malachovský -- Part IV. Instruments to improve orm in destination management -- Chapter 11. Does tourist pressure influence the online reputation of a tourist attraction? Empirical evidence from the Uffizi Gallery / Camilla Ciappei, Giovanni Liberatore, Paolo Nesi, Gianni Pantaleo, Alessandro Monti, and Michaela Surchi -- Chapter 12. Triangulating online brand reputation, brand image and brand identity: An interdisciplinary research approach to design the pathways of online branding strategies in luxury hospitality / Silvia Ranfagni and Massimo Rosati. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Reputation is considered one of the most relevant assets in business. Tourism and hospitality are no exception - visitors rely heavily on reviews and feedback found on online platforms to inform their decisions. Online Reputation Management in Destination and Hospitality's comprehensive collection of research decodifies the best practices existing in the market, developing innovative strategies for tourism, hospitality, and destination managers to tailor marketing communication strategies to attract attention and boost their reputation. From identifying biased fake reviews to collecting data from the largest online reviewing platforms, Online Reputation Management in Destination and Hospitality analyses the importance of reputation for consumers and their decision-making. The authors provide guidance for destination and hospitality managers on best practices emerging from real-life scenarios combined with the latest theoretical work. Unique research by chapter authors contributes to an increasingly interdisciplinary field, making Online Reputation Management in Destination and Hospitality essential reading for researchers, managers, and business owners globally and across the tourism and hospitality sector. |
588 0# - SOURCE OF DESCRIPTION NOTE | |
Source of description note | Print version record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Tourism |
General subdivision | Marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Hospitality industry |
General subdivision | Marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Internet marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Reputation. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Business & Economics |
General subdivision | Industries |
-- | Hospitality, Travel & Tourism. |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Tourism industry. |
Source of heading or term | bicssc |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Rialti, Riccardo, |
Relator term | editor. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kvítková, Zuzana, |
Relator term | editor. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Makovník, Tomás, |
Relator term | editor. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
Relationship information | Print version: |
International Standard Book Number | 9781803823768 |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
Relationship information | PDF version: |
International Standard Book Number | 9781803823751 |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://doi.org/10.1108/9781803823751">https://doi.org/10.1108/9781803823751</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | E-Book |
No items available.