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Digital Marketing : Integrating Strategy, Sustainability, and Purpose.

By: Contributor(s): Material type: TextPublisher: Oxford : Taylor & Francis Group, 2023Copyright date: �2023Edition: 2nd edDescription: 1 online resource (508 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781351019170
Subject(s): Genre/Form: Additional physical formats: Print version:: Digital MarketingDDC classification:
  • 658.872
LOC classification:
  • HF5415.1265 .K384 2024
Online resources: Summary: Digital Marketing: Integrating Strategy, Sustainability, and Purpose, 2e draws on the latest digital tactics and strategic insights to help students understand how to generate sustainable growth through digital integration.
List(s) this item appears in: MBA
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Digital Marketing: Integrating Strategy, Sustainability, and Purpose, 2e draws on the latest digital tactics and strategic insights to help students understand how to generate sustainable growth through digital integration.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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