Digital Marketing : Integrating Strategy, Sustainability, and Purpose.

By:

Kaufman, Ira

Contributor(s):

Material type: Text

TextPublisher: Oxford : Taylor & Francis Group, 2023Copyright date: �2023Edition: 2nd edDescription: 1 online resource (508 pages)Content type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781351019170

Subject(s):

Genre/Form:

Electronic books.

Additional physical formats: Print version:: Digital MarketingDDC classification:

658.872

LOC classification:

HF5415.1265 .K384 2024

Online resources:

Click to View

Summary: Digital Marketing: Integrating Strategy, Sustainability, and Purpose, 2e draws on the latest digital tactics and strategic insights to help students understand how to generate sustainable growth through digital integration.

List(s) this item appears in: MBA

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

No physical items for this record

Digital Marketing: Integrating Strategy, Sustainability, and Purpose, 2e draws on the latest digital tactics and strategic insights to help students understand how to generate sustainable growth through digital integration.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

There are no comments on this title.

to post a comment.