Seitel, Fraser P. <br/><br/>
The practice of public relations / 
Fraser P. Seitel. 
 - 8th ed. 
 - Upper Saddle River, N.J. :   Prentice Hall,   2001.  
 - xxiii, 534 p. :   ill. (some col.) ;   27 cm.  
<br/><br/>Includes bibliographical references and index.  
<br/><br/><label>ISBN: </label>9780130276797 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations --United States.
<br/><br/><label>LC Class. No.: </label>HM1221  / .S462 2001