Oelkers, Dotty Boen  <br/><br/>
Travel and tourism marketing /  
Dotty Boen Oelkers  
 - Mason, Ohio USA :  Thomson South-Western,   2007. 
 - ix, 311 p. :  ill. (col.) ;  28 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0538442859 9780538442855 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Travel  --Marketing.<br/>Tourism  --Marketing.
<br/><br/><label>LC Class. No.: </label>G155.A1  / .O35 2007 
<br/><br/><label>Dewey Class. No.: </label>647.940688  / /OEL