TY  - BOOK
AU  - Weitz, Barton A.,
AU  - Castleberry, Stephen B.,
AU  - Tanner, John F.,
TI  - Selling: building partnerships 
T2  - McGraw-Hill/ Irwin series in marketing
SN  - 0071215190
AV  - HF5438.25  .W2933 2004
U1  - 658.85 dc21
PY  - 2004///
CY  - Avenue, New York
PB  - McGraw-Hill/ Irwin
KW  - Selling
N1  - Includes bibliographical references and index
ER  -