Kumar, Prasanna. <br/><br/>
Marketing of hospitality and tourism services  / 
Prasanna Kumar.  
 - New Delhi   Tata McGraw-Hill     2010  
 - xviii, 349p.  ill.    24cm.  
<br/><br/><label>ISBN: </label>9780070670570 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing<br/>Tourism--Marketing. 
<br/><br/><label>LC Class. No.: </label>TX911.3.M3  / .K96 2010