Burns, Alvin C. <br/><br/>
Marketing research / 
Alvin C.Burns  
 - 3rd ed. 
 - New Jersey :  Prentice-Hall,  1999. 
<br/><br/><label>ISBN: </label>9780130650580 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research 
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .B779 1999