Terpstra, Vern,
International marketing /
Vern Terpstra, Ravi Sarathy.
- 8th edn.
- Mason, Ohio : Thomson, South-Western, 2000.
- xxv, 753 p. : ill. (some col.), col. maps ; 29 cm.
Includes bibliographical references and index.
0030211123 (hardcover) 9780030211126 (hardcover)
Export marketing--Management.
HF1416 / .T48 2000
658.848 / /TER