Terpstra, Vern,

International marketing / Vern Terpstra, Ravi Sarathy. - 8th edn. - Mason, Ohio : Thomson, South-Western, 2000. - xxv, 753 p. : ill. (some col.), col. maps ; 29 cm.

Includes bibliographical references and index.

0030211123 (hardcover) 9780030211126 (hardcover)


Export marketing--Management.

HF1416 / .T48 2000

658.848 / /TER