01021nam a2200301 a 450000100090000000300040000900500170001300800410003001000170007102000210008802000240010904000630013305000230019608200210021910000320024024500830027225000140035526000430036930000560041233600260046833700280049433800270052250400510054965000220060065000400062270000280066270000290069015416319OSt20260421145255.0080818s2009    mauab    b    001 0 eng    a  2008036578  a0071288384qpbk.  a9780071288385qpbk.  aDLCcDLCdBTCTAdBAKERdC#PdBWXdYDXCPdDLCdiCATSUCbeng00aHF1416b.C375 200900a658.84222b/CAT1 aCateora, Philip R.eauthor.10aInternational marketing /cPhilip R. Cateora, Mary C. Gilly, & John L. Graham.  a14th edn.  aNew York :bMcGraw-Hill/ Irwin,c2009.  axxxi, 711 p. :bill. (chiefly col.), maps ;c28 cm.  atextbtxt2rdacontent  aunmediatedbn2rdamedia  avolumebnc2rdacarrier  aIncludes bibliographical references and index. 0aExport marketing. 0aInternational business enterprises.1 aGilly, Mary C.eauthor.1 aGraham, John L.eauthor.