TY - BOOK AU - Cateora,Philip R. AU - Gilly,Mary C. AU - Graham,John L. TI - International marketing SN - 0071288384 AV - HF1416 .C375 2009 U1 - 658.84 22 PY - 2009/// CY - New York PB - McGraw-Hill/ Irwin KW - Export marketing KW - International business enterprises N1 - Includes bibliographical references and index ER -