Tourism marketing and management handbook / editors, Stephen F. Witt, & Luiz Moutinho. - Student edn. - New York : Prentice Hall Europe, 1995. - x, 556 p. : ill., map ; 24 cm.

Includes bibliographical references and index.

0134395301 9780134395302

95012113


Tourism--Marketing.
Tourism--Management.

G155.A1 / T5924 1995

338.4791 / /TOU