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1.
Principles of Marketing / Philip Kotler, Gary Armstrong and Marc Oliver Opresnik. by
Edition: 17th edn.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Pearson Education Limited, 2018
Availability: Items available for loan: Dato Maznah Library & Information Services (1)Location, call number: H Social Sciences HF5415.K636 2018.

2.
Marketing : an introduction / Gary Armstrong, Philip Kotler. by
Edition: 6th ed.
Material type: Text Text; Format: print optical disc; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2003
Other title:
  • Mastering marketing.
Availability: Items available for loan: Dato Maznah Library & Information Services (1)Location, call number: H Social Sciences HF5415.K625 2003.
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