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Marketing : principles and practice / Dennis Adcock, Ray Bradfield, Al Halborg, & Caroline Ross.

By: Contributor(s): Material type: TextPublication details: Long Acre, London : Pitman Publishing, 1995.Edition: 2nd ednDescription: xii, 420 p. : ill. (some col.) ; 25 cmISBN:
  • 0273607340
  • 9780273607342
Subject(s): DDC classification:
  • 658.803 /ADC
LOC classification:
  • HF5415 .A32 1995
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Holdings
Item type Current library Collection Shelving location Call number Copy number Status Barcode
Books Dato Maznah Library & Information Services Open Collection H Social Sciences HB5415 .A32 1995 (Browse shelf(Opens below)) 1 Available 016224

Includes bibliographical references and index.

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