| 000 | 00918nam a22002537a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260406145254.0 | ||
| 008 | 260406b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0072536861 | ||
| 040 | _cDLC | ||
| 050 |
_aHF5415.33.U6 _b.H38 2004 |
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| 100 | _aHawkins, Del I. | ||
| 245 |
_aConsumer behavior : _bbuilding marketing strategy / _cDel I. Hawkins, Roger J. Best, Kenneth A. Coney |
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| 250 | _a9th ed. | ||
| 260 |
_aBoston : _bMcGraw Hill/Irwin, _c2004. |
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| 300 |
_a790 p. : _bcol. ill. ; |
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| 500 | _aSystem requirements for computer optical disc: MPC or MPC2-compatible (386 or 486 processor); 4MB RAM; Microsoft Windows 3.1 o | ||
| 504 | _aIncludes bibliographical references | ||
| 650 |
_aConsumer behaviour _zUnited States |
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| 650 |
_aConsumer behaviour _xCase studies _zUnited States |
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| 700 | _aBest, Roger J. | ||
| 700 | _aConey, Kenneth A. | ||
| 942 |
_2lcc _cBOOKS _n0 |
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| 999 |
_c2727 _d2727 |
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