000			01161cam a2200313 a 4500
001			14423546
003			OSt
005			20241009153659.0
008			060622s2007 nyuab b 001 0 eng
010			_a2006049455
020			_a0131182404
020			_a9780131182400
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aTX911.3.M3 _bL49 2007
090			_aTX911.3 _bMar.L 2007
100	1		_aShoemaker, Stowe.
245	1	0	_aMarketing leadership in hospitality and tourism : _bstrategies and tactics for competitive advantage / _cStowe Shoemaker, Robert C. Lewis, Peter C. Yesawich.
250			_a4th ed.
260			_aUpper Saddle River, N.J. : _bPearson, _cc2007.
300			_axxv, 662 p. : _bcol. ill., maps ; _c28 cm.
500			_aLewis's name appears first on the earlier edition.
500			_aRev. ed. of: Marketing leadership in hospitality / Robert C. Lewis, Richard E. Chambers. New York : John Wiley, c2000.
504			_aIncludes bibliographical references and indexes.
650		0	_aHospitality industry _xMarketing.
700	1		_aLewis, Robert C., _d1930-
700	1		_aYesawich, Peter Charles, _d1950-
942			_2lcc _cBOOKS _n0
999			_c475 _d475