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Marketing communications : interactivity, communities and content / Chris Fill.

By: Material type: TextPublication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2009.Edition: 5th edDescription: xxxvii, 558 p. : col. ill. ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780273717225
  • 0273717227
Subject(s): DDC classification:
  • 658.8/02 22
LOC classification:
  • HF5415.123 .F55 2009
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Holdings
Item type Current library Collection Shelving location Call number Status Barcode
Books Dato Maznah Library & Information Services Open Collection H Social Sciences HF5415.123.F55 2009 (Browse shelf(Opens below)) Available 10076402

Includes bibliographical references and indexes.

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