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International marketing /

Terpstra, Vern,

International marketing / Vern Terpstra, Ravi Sarathy. - 8th edn. - Mason, Ohio : Thomson, South-Western, 2000. - xxv, 753 p. : ill. (some col.), col. maps ; 29 cm.

Includes bibliographical references and index.

ISBN: 0030211123 (hardcover) 9780030211126 (hardcover)

Subjects--Topical Terms:
Export marketing--Management.

LC Class. No.: HF1416 / .T48 2000

Dewey Class. No.: 658.848 / /TER

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