Hospitality marketing management / Robert D. Reid, David C. Bojanic.

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TextPublication details: Hoboken, N.J. : Wiley, c2006.Edition: 4th edDescription: xiv, 626 p.: col. ill. ; 29 cmContent type:

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Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
Books	Dato Maznah Library & Information Services	Open Collection	TX Home Economics	TX911.3.M3.R443 2006 (Browse shelf(Opens below))	Available	10076411

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Previous	TX911.3.M3 .H36 2008 Handbook of hospitality marketing management /	TX911.3.M3 .H78 2002 Marketing hospitality /	TX911.3.M3.M67 2002 Hospitality and travel marketing /	TX911.3.M3.R443 2006 Hospitality marketing management /	TX911.3.M37 .M323 2006 Managing tourism and hospitality services : theory and international applications /	TX911.3.M45.T73 2018 Foundations of menu planning /	TX911.3.M45.T73 2018 Foundations of menu planning /	Next

Includes bibliographical references and index.

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