Principles of marketing / Philip Kotler, Gary Armstrong & Marc Oliver Opresnik.

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TextPublication details: Harlow, England : Pearson Education Limited, 2018.Edition: 17th edn. Global editionDescription: 734p. : ill. (col.) ; 28cmISBN:

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Item type	Current library	Collection	Shelving location	Call number	Copy number	Status	Barcode
Books	Dato Maznah Library & Information Services	Open Collection	H Social Sciences	HF5415 .K636 2018 (Browse shelf(Opens below))	2	Available	1002595
Books	Dato Maznah Library & Information Services		H Social Sciences	HF5415.K636 2018 (Browse shelf(Opens below))	1	Available	10082710

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Includes bibliographical references and index.

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